Don’t just make space for service department, design it.


We know your pain! The retail bike biz is a tough one, and sometimes areas like the service department can evolve into a less-than-optimal monster. Fear not. We can help.
Whether your service area needs to be re-thought, made sexier or you’re just trying to upgrade your store’s service game, you should check out NBDA’s latest Outspokin newsletter, “Make It Sexy: Tips for Sprucing Up Service” written by our own Brian Hawkins.

In the article, Brian spills the beans about designing sexy & functional service departments – offering so much value. You can even use his tips and take action on them like, today! Hint: it’s not just about fancy displays and reclaimed wood walls.
“…national statistics show that bike service is one of the highest performing areas of the bike shop these days, so there’s no question that your service department is worthy of a good hard look.”
He’ll walk you through step-by-step the specific ways to understand if your service department is operating smoothly or not and what to do about it. By the end of the article, you’ll understand the four solutions to problems that come up when changing your service department. Then, he’ll lay out all the mistakes to avoid. Again – so much value. You can take this information through the lifespan of the business and pass it along to your team.
We can’t wait for you to soak up all the wisdom that Brian offers and learn about how it impacts your store. Check out the article now!