Summit City Bicycles and Fitness, Fort Wayne, Indiana
The big story at Summit City was the overhaul the whole team pulled off to the flow of the store. The space had been
added onto over the years, and they were having real issues with the way the space inhibited the business they were doing. So we worked closely with them, took off the blinders, and made some profound adjustments to the space. Now the whole in-store experience is dramatically better, and that reflects directly back on the Summit City brand…Yay!